Quantitative easing is a recent technique popularised by the Federal Reserve of the USA after the crisis of 2008 in order to keep the economy Continue Reading
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7 Cs of effective communication
The 7 Cs of effective communication are to be applied to both written and verbal communications. They are as follows- Completeness – Communication must be complete in the Continue Reading
Principles of HR
Company’s / HR’s approach to an employee should be wholistic in the sense the HR has to consider the fact that the employee has a Continue Reading
EQ-Leaders
An organisation is made of people among other things. Whenever people are present there cannot be absence of emotions- hormones always come into play. So Continue Reading
BCG Growth-Share Matrix
BCG Growth-Share Matrix: The growth-share matrix was developed by Bruce Henderson, founder of The Boston Consulting Group, in 1970. The X-axis takes the values of Continue Reading
FACTS ABOUT THE INDIAN ECONOMY
India’s GDPI for the first quarter in 2019-2020 is 35.85 lakh inr approximately higher by 5 % than the first quarter GDPI of 2018-2019. FDI Continue Reading
Technology is changing Indian Farms
Technology is changing Indian Farms: Technology is playing an important role in driving agricultural activity. Irrigation is also privileged by cutting-edge water management solutions that Continue Reading
Maslow’s hierarchy of needs
In 1943 , Abraham Maslow published a paper The Theory of Human Motivation in Psychological Review. His paper focussed on human beings inherent urge to Continue Reading
International Marketing: Its Features and Need
“International marketing is multinational process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchange that satisfy Continue Reading
Rural Marketing in India: Definition and Features of Rural Marketing
Rural Marketing in India: Definition and Features of Rural Marketing! “Rural marketing is now a two-way marketing process. There is inflow of products into rural Continue Reading