Scenario Analysis provides valuable insight into the course of business. It is a financial model that has input parameters that are to be set and Continue Reading
Maslow’s hierarchy of needs
In 1943 , Abraham Maslow published a paper The Theory of Human Motivation in Psychological Review. His paper focussed on human beings inherent urge to Continue Reading
Changes to Marketing in the 21st Century
New technology has ushered into the 21st century that has changed the functioning of the economy. Let us first take a look at how the Continue Reading
Building Customer Satisfaction, Value and Retention
Customer satisfaction is of paramount importance in today’s scenario as a satisfied customer is one of the biggest assets for any business. What makes a Continue Reading
How to get in and out of a downturn?
Making headways in a slowing economy is very difficult but one can always get into things like reorganisation of the company, streamlining delivery models, reducing Continue Reading
Tech Enablers in HR
Most business leaders would agree that the business environment is getting increasingly more complex and uncertain. Over the last decade, much of how businesses would Continue Reading
Key enablers for a high-performance organization
Scaling up performance in an organisation requires a structural system or framework and cultural guidelines. High-performance organisations are the ones that have a strong balance Continue Reading
HR
9 HR Terms 1. Digital HR It involves the use of technology to improve HR practices and make them more efficient. All HR processes are Continue Reading
Importance of Oil & Energy for India
# Oil and Energy cycles of changes have been numerous making it a ” never-stable” industry. # India itself has had a fair share of Continue Reading
The Cinderella Phenomenon
The viewpoints attached to shopping or marketing is of primary importance in that which we will describe as the Cinderella Phenomenon. Brand Solutions Well thought Continue Reading